What was involved:
Inigo is an innovative start-up company bringing the popular grab & go style of Sushi Handrolls across the pond from Australia to the UK market. They were entering the next stage of growth and looking for a crowdfunding film to boost them into the next chapter of their activity. It has been proven that crowdfunding pages that contain a video are more likely to hit their target and Inigo weren’t going to miss out on those potential investors.
Having a very strong creative look and feel we worked with their in-house designer to create an animation style in line with their current brand identity. We needed to be 100% transparent with the investor market so we worked on a storyboard with Inigo to capture all aspects of the business. From ethically sourced produce, the Inigo restaurant, to members of the public enjoying their product, we wanted to showcase it all whilst being extremely clear on the stats.
The founder Jeremy stepped in for the VO to add the personal, authentic edge required to capture their audience.
Need help creating your crowdfunding video, or would you like to shoot some food-related content? Get in touch here.
If you need help creating your crowdfunding or brand video. Please get in touch here.