Ideation We’re passionate about creating video with purpose. Video content strategy. The videos we create have a reason for being. Our Ideation stage allows us to help clients unlock the power of video content for their brand. We create detailed content brief that understands the brand, the objectives and the video content strategy. We produce a wide range of video content from ‘how to videos‘ to brand films and animations. Everything we create has a purpose. Video metrics are important but our 3- Step Ideation approach ensures content has the objective, as well as insight and channel best practice baked into the creative concept. 1. Purpose We help you drill down to a core action or emotion the content should provoke. We define the content goals and objectives. 2. Discover We discover insights and inform creative with powerful knowledge of content landscapes, audience data and channel expertise. 3. Creative We develop bold, original and powerful creative that separates your brand from the competition and delivers on the objective. Recent projects we’ve worked on Clerkenwell Bloom Botanicoir The Royal Crescent Hotel & Spa